Architekturzentrum Wien  
 

 
 
Subliminal Seduction

for junior and senior school level

Meeting Point: Ringstrassengalerien, inside Kärtnerring-Hof, in front of Segafredo / Ends at Michaelerplatz
Duration: 2 hours
Price per pupil: EUR 4.20
Public transportation not included
Available anytime by appointment 01-522 31 15 or office@azw.at


A critical look at shop design and shopping behaviour. A discussion of the entrance and threshold zones, the design of shop windows and types of target group on the basis of differing types of outlet, such as small shops, department stores and a shopping centre.

Among other sites, we are visiting the Loos Haus, Schullin 1, Retti, Ciro, Schullin 2, the Haas Haus, H&M, Steffl department store and the Ringstrassengalerien.

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Downloads:
City expeditions (in German/243 KB)


Information:
Lisa Kusebauch-Kaiser
Tel.: +43 (1) 522 31 15
Fax: +43 (1) 522 31 17
Email: office@azw.at

Anne Wübben
Tel.: +43 (1) 522 31 15 - 29
Fax: +43 (1) 522 31 17
Email: wuebben@azw.at

 
 
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